SteadyBeginner30 min read
3. Synthesize
Basic UX Research Methods · 12 pages source format
Affinity map quotes → themes → one insight per theme → decision.
What you'll learn
- Themes
- Decisions
Insight = evidence + implication
“3/5 couldn’t find X → move X above the fold and rename the nav.”
Do this now
Write one insight with a product implication from a past support ticket.
Clear?


