Manuals / Basic UX Research Methods / Ch 1

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1. Ask better questions

Basic UX Research Methods · 12 pages source format

Past behavior > hypotheticals. “Tell me about the last time…” beats “Would you use…?”

What you'll learn

  • Questions
  • Bias

Avoid leading

Don’t pitch your solution in the question. Sit in silence. Follow the story.

Quick check

Strongest interview prompt?

Do this now

Write 5 non-leading questions for your product.

Clear?

Checklist