Manuals / Graphic Design / Ch 9

D · BrandIntermediate45 min read

9. Brand kit & guidelines page

Graphic Design · 52 pages source format

Scale your taste into a system teammates (or future-you) can reuse. One Figma page: logo, colors, type, spacing, example applications.

What you'll learn

  • Brand kit structure
  • Component thinking for brand
  • Export for dev/marketing handoff

Kit frame structure

Cover → Logo → Color → Typography → Spacing → Components (buttons, tags) → Examples.

Do this now

Build brand kit frame for your fictional café / client with all sections.

Clear?

Type roles locked

Display / H1 / H2 / Body / Caption — map to your scale with size, weight, line height.

Do this now

Typography table: role, font, size, weight, line-height, example string.

Clear?

Three applications

Prove the kit works beyond one poster.

Do this now

Apply kit to poster, IG story, and loyalty stamp card in one file.

Clear?

Checklist