A · MetricsBeginner35 min read
2. Definitions & denominators
Data Literacy · 32 pages source format
What counts as an event? Who’s in the denominator? Timezone? Bot traffic? Ambiguity is where “lies” start.
What you'll learn
- Operational definitions
- Coverage
- Windows
Definition sheet
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For your metric: numerator, denominator, filters, owner, known caveats.
Clear?